The Power of Events will launch its Insight app on 28 September as it kicks off a ‘Four Nations’ tour featuring over 20 engagements throughout October.

The app, which will be available to download from both the Apple Store and Google Play, is designed to help industry partners with data and research needs.

The app will be promoted via The Power of Events’ Cross Four Nation Tour, which begins in Wakefield at Production Futures ON TOUR on 28 September.

The tour will then visit universities such as Sheffield Hallam and the University of Westminster and industry events including The Showman’s Show and CHS Birmingham.

Throughout the tour, attendees who download and register on the app will have a chance to win tickets for: NFL London, ATP Tour Finals, Bournemouth 7s Festival, Drumsheds gigs, a choice of one of Reading/Leeds/Wireless/Latitude festivals, Disney100 at ExCeL London, a complimentary stay at The Celtic Manor Resort, event diploma courses, and event industry awards tickets.

Rick Stainton, founder of The Power of Events said: “We are always listening, encouraging feedback on what we can do to help make this industry better understood, valued and respected. Faster access to quality data, a broader range of research participants and more dynamic engagement tools have been suggested – boosted by the unique reach of The Power of Events across the seven sectors throughout the Four Nations in one hit.

“This roadshow is also our way of sharing our vision and future projects – such as the up and coming Careers Hub section on the platform and the Schools Engagement Programme launching by the end of 2023.”

Several organisations are already looking to deploy the app to support research projects – including Leeds Beckett University, LIVE, Handle Freelance Solutions, UK Live Event Freelancers, Forum and The BACK LOUNGE.