Joe GallopScotland-based events company, 21CC Group has announced its acquisition of laser and visual installation company, Funktioncreep.
The strategic move expands 21CC’s portfolio, enabling the provision of enhanced event design and technical solutions on a large scale for clients.
21CC said the six-figure deal will create new opportunities for the group to move into new sectors and deliver bigger and more high-energy, high-impact events with the addition of laser displays, 3D video mapping and visual effects, boosting growth for the sector UK-wide.
Funktioncreep, known for technical expertise, including laser shows, tour and festival video operators, architectural projection mapping, LED and holographic projections and in-house content creation, has delivered more than 1,600 bespoke productions since it was established in 2006.
Funktioncreep, based in Midlothian, has delivered more than 1,600 bespoke productions since it was established in 2006. Its clients include Peter Vardy, People’s Postcode Lottery, Culture Creative, Tigerlily and Edinburgh’s Hogmanay, as well as A-list festivals such as Glastonbury, TRNSMT, Creamfields, Celtic Connections and Terminal V.
21CC Group director Geoff Crow said, “In line with our ambition to become the market leaders in event sector technology and sustainable technical advancements, and with sustainable event delivery high on the political and social agenda, the next natural stage of development for 21CC Group is lasers, projections, and holographic productions.
“One of our founding mantras was to be at the cutting edge of technology within the events sector and acquiring Functioncreep brings new skills, experiences and abilities into 21CC Group, which will enable us to push and develop new technologies within the sector, to ensure we remain just that; on the cutting edge of technology.”
Funktioncreep technical director Andy Stentiford said, “Alongside our excellent working relationship, the new technologies employed by both companies on events have blurred the line between our businesses, so it made complete sense to join forces, allowing us to bring the joint 21CC Group/ Funktioncreep offering to all our clients. This structure will also enable Funktioncreep to offer existing clients a wider range of in-house services.”
Photo: Geoff Crow (left), director of 21CC Group and Funktioncreep technical director Andy Stentiford