Yorkshire’s first major cycle expo has received support from the UK’s second largest tour operator, Jet2holidays, adding to Cycle Expo’s stellar line-up of exhibiting brands and cementing the county’s position as a top visitor destination for cycling.
The Yorkshire-based tour operator will be headline sponsor of the cycle expo’s travel zone, which will showcase a wide range of companies, from organised cycle tours to travel accessories, and packed with expert tips and advice for cycling enthusiasts looking to take their bikes further afield.
Charlotte Scoular from Cycle Expo Yorkshire said: “We are thrilled to have Jet2holidays involved in what will be a mass celebration of cycling and a staple date in Yorkshire’s unrivalled calendar of cycling events.”
With cycling holidays on the increase, the Jet2holidays Travel Zone is dedicated to organisations that enable cyclists to travel and explore new areas on their bikes. As the UK’s second largest tour operator, Jet2holidays offers holidays for cyclists across Europe, as well as a host of smart features such as 32kg bike carriage, bike transfers and handpicked hotels with specialist cycling facilities.
The Jet2holidays Travel Zone will see Yorkshire’s leading tour operator showcase this range of holidays for cyclists, which includes destinations beloved by the world’s best cycling teams with routes ranging from challenging climbs to beginner-friendly flats.
Zoe Towers, head of product at Jet2holidays said: “As the leading tour operator in Yorkshire, we are proud to be sponsoring the county’s first cycle expo. As well as celebrating cycling, attendees will be able to learn more about the range of fantastic holidays for cyclists that we offer across Europe, as well as the special touches that really benefit cyclists such as 32kg bike carriage, and bike transfers to and from hotels that have been handpicked for their cycling facilities.”
Jet2holidays’ support follows the announcement that Welcome to Yorkshire has been awarded funding from the Discover England to develop cycling tourism breaks in the county.
A partnership between Leeds-based marketing and events specialists, XSEM, and Welcome to Yorkshire, Cycle Expo Yorkshire will boast a number of races, competitions and exhibitors covering all cycling disciplines from BMX to triathlon, road racing to cross country.
The event will include a number of demo areas, with models and equipment from some of the industry’s biggest brands. Featuring a woodland mountain bike track and a kids’ ‘GoRide Zone’, there will be expert coaches on hand for all cycling enthusiasts, from the beginners to dedicated amateurs and professionals.
Cycle Expo Yorkshire is set to welcome 20,000 cycling enthusiasts to Harrogate’s Yorkshire Event Centre (YEC) from 12-14 October 2018.
Tickets for the Cycle Expo Yorkshire are on sale now. Companies interested in exhibiting can also get further information at www.cycleexpo.co.uk