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The Ticket Factory received the award for  ‘Company Leader (100+ employees)’ at the West Midlands Leadership Awards.

Richard Howle joined the business in 2017, and has overseen a period of growth for the business, with EBITDA increasing by 55% year on year.

Judges commended Howle’s direction and vision for the business.

Howle said: “I’m thrilled to be recognised at the West Midlands Leadership Awards. I’m surrounded by a fantastic and hard-working team and this award is testament to their hard work and dedication.

“The Ticket Factory is going from strength to strength, with customer satisfaction continuing to be high on our agenda. In a recent survey we achieved our highest ever satisfaction rating of 8.8/10, with an incredible 100% of customers stating their telephone advisor was polite and helpful.

“We want to put customers at the heart of the ticket purchasing journey and it’s great to see the results of our hard work.”

Howle has also overseen technology projects and high-profile contract wins during his time with the company, which is part of the NEC Group.

In the past year The Ticket Factory has gone through a technological renovation, with a new website and switch to cloud hosting, both aiming to make the customer journey as easy as possible. New contract wins have included British Athletics, Edgbaston Cricket Ground and the Royal Horticultural Society.

Howle added: “Since I joined the business I’ve tried to change the culture around The Ticket Factory by understanding the teams, focusing on the job in hand and pulling everyone in the right direction towards a set of shared goals.”

The business has seen a 13 per cent increase in employee satisfaction and a seven per cent reduction in staff turnover.

The Ticket Factory tickets for events across the UK in sectors including music, theatre, sport, comedy and exhibitions, as well as being the NEC’s box office, selling tickets to shows at Arena Birmingham and Resorts World Arena.