AEG Presents has been appointed by Watford Borough Council to manage the 2,000-capacity Watford Colosseum when it reopens in 2024, following a programme of improvements and refurbishment reportedly worth £5 million.

With many original art deco features, the 10,210 square foot space can accommodate 2,000 people standing or 1,392 people seated. Its refurbishment is part of a £200m regeneration project for Watford’s Town Hall Quarter.

The deal will see the Colosseum become another addition to AEG Presents’ burgeoning venue portfolio, which includes London venues Eventim Apollo (cap. 3,500), Indigo at The O2 (2,800) and a new 4,400-capacity, purpose-built, live entertainment venue at Olympia London set to open in 2024. On 1 June, the live events division of AEG Europe will re-open The Halls Wolverhampton, in partnership with the City of Wolverhampton Council, following a comprehensive regeneration programme.

AEG Presents CEO Steve Homer said he was delighted to bring live music and entertainment back to the stage at the much-loved venue in the heart of Watford: “As AEG Presents continues to expand its network of mid-sized venues around the world, we see great potential for this historic venue that has hosted a long list of big names over the years. From live music and dance to comedy, we’re excited to bring world-class artists back to Watford for the local community to enjoy.”

Mayor of Watford Peter Taylor said: “This is very exciting news for Watford.  AEG has a worldwide reputation for great venues and fantastic live performances. This is a big vote of confidence in Watford and our multi-million investment in the iconic venue.  I know how much local people have missed the Colosseum and so, like me, will be looking forward to next year. With our new partner on board and much-enhanced facilities, the Colosseum will be better than ever before, with plenty of big names and performances heading to Watford.

“Our commitment to the Colosseum’s long-term future has not only protected a vital part of Watford’s heritage and history, it also paves the way for new jobs, volunteering opportunities and a boost to local restaurants, bars and town centre businesses.”