The Spice Girls 2019 stadium tour has broken records to become Ticketmaster’s most in-demand show ever.
The group are playing in Manchester, Coventry, Sunderland, Edinburgh, Bristol and London in June 2019. At one point, more than 700,000 fans were simultaneously queueing for tickets online on Saturday, when they went on sale. Ticketmaster reported millions of unique visitors to their site during the same period.
The tour is being booked by UTA and promoted by SJM concerts, Live Nation and Solo. Modest! Management and XIX Entertainment are managing the band, while fan-to-fan exchange Twickets is the official resale partner.
Twickets founder Richard Davies commented: “We’re delighted that Spice Girls have chosen to partner with Twickets for their 2019 shows, and it’s great to have been involved from the early planning stages of the tour.
“The key has been making life simple for the fan, so no matter where they bought their primary ticket and whatever the show, Twickets is the one marketplace where they can trade safely, securely and always at face value.”
Access All Areas’ production manager Elizabeth Nixon was one of the 700,000 queueing to purchase tickets on Saturday. She commented: “At 10am, with 5 devices in total, my friend and I sat on the phone watching the countdown for tickets to go on sale. They were due to go live at 10.30am, but my friend got access a few minutes early. This turned out to be pointless, as she was put in a queue and told not to refresh her screen.
“A few minutes later all five devices were in the same situation. We watched in excitement, only to be kicked out and sent back to the end of the queue upwards of ten times. This resulted in a great deal of screaming and shouting, as you can imagine. After about half an hour of this we had given up hope, but decided to try a different venue.
“We eventually got the confirmation we had been looking for for over an hour, that we were going to see Sporty, Scary, Ginger and Baby Spice at the Etihad Stadium in Manchester (road trip!)”