Joe GallopOMG Racing has invested in Evolution Dome‘s 20m x 20m inflatable structure as part of its hospitality offerings for the Bennetts British Superbike Championship (BSB) 2023 season.
From April 7 – October 15, OMG Racing will utilise the investment for all 11 rounds of the season, making stops at several circuits across the UK, including Silverstone and Donington Park.
The structure will be used as a for-hire space, providing a venue for fans and corporates to use for pre-race meetups and conferences on Fridays. On race weekends the structures will become a hospitality space for fans, with additional room for members of the FortyFour club – OMG Racings’ “sponsorship access program” for corporates and motorcycle fans.
OMG Racing team owner Alan Gardner said, “For us, the ability to have such a large, high-quality space installed in such a short space of time was the deciding factor in choosing Evolution Dome, and we’re looking forward to welcoming our FortyFour Club members and team guests this season.”
Evolution Dome director Ash Austin said, “Each year, BSB brings together thousands of dedicated motorcycle racing fans to celebrate the sport and the hard work of the teams involved. It’s clear the OMG Racing Team appreciate the community they have built, with the quality of guest experience at the forefront when planning the season.
“Our temporary structures are the perfect addition to OMG Racing’s hospitality offerings as they are versatile, quick-to-deploy and provide great sound insulation and protection from the elements. I believe that OMG Racing will find it a very worthwhile investment when looking after their guests and sponsors.”