Christopher BarrettUK-head-quartered event and venue consultancy, Trivandi has announced the acquisition of Australia’s Cutler Synthesized Projects, a specialist event overlay company with experience across multiple Olympic Games, FIFA World Cups and international sporting events.
Trivandi, which was formed in 2013 by three members of the leadership team that planned, delivered and operated the 120+ venues of the London 2012 Games, said the acquisition enhances its end-to-end service offering.
It is the latest in a series of strategic purchases for Travandi, which includes the acquisition of event sustainability consultancy The Bulb in November last year. The company has offices in London, Dubai, Riyadh and Brisbane, with more than 260 event professionals currently engaged on projects worldwide. Cutler Synthesized Projects specialises in overlay and temporary structure solutions, and is headed by Mark Cutler (pictured).
Trivandi co-founder and CEO James Bulley said, “This is a pivotal moment for Trivandi as we continue to evolve with the changing needs of our industry, which requires more sustainable, creative and impactful ways to deliver major events. This acquisition strengthens our ability to meet that challenge – combining overlay capabilities with our operational and architectural teams, we can deliver more creative and efficient solutions to achieve our mission to create unforgettable experiences that deliver sustainable legacies.”
Mark Cutler, who has delivered successful overlay solutions for global sporting events including Qatar 2022 FIFA World Cup, Paris 2024 Olympics, and Gold Coast 2018 Commonwealth Games, has joined Trivandi as global director of overlay.
He said, “Our combined expertise will unlock new potential in creating more innovative and sustainable temporary infrastructure solutions that deliver meaningful impact, and help clients navigate the evolving challenges of major event delivery.”
Forthcoming projects include the Brisbane 2032 and LA28 Olympic and Paralympic Games. Cutler said that the projects highlight how organisers are embracing more sustainable delivery models – in line with the International Olympic Committee’s Agenda 2020+5, which calls for host cities to optimise existing venues and minimise unnecessary construction.
“Rather than building permanent venues that may sit empty post event, we have the capability to innovate and develop temporary solutions that prioritise long-term value for host cities from the outset,” he said. “Paris 2024 used 95% existing or temporary venues, and LA28 has pledged that 100% of its venues will follow this model – this is the future of major event delivery. But to make existing venues work, we need efficient bespoke overlay solutions to deliver the specific event requirements.”