Soho Media Group owner Giles Cooper has secured an exclusive contract to stage concerts in the Royal Parkland on the Sandringham Estate and will kick off with a show by Robbie Williams on 26 August.

The concert by the former Take That member is being billed as the first “prestigious large scale live music event” to be hosted at Sandringham.

The concert will form part of Cooper’s Heritage Live series, which is overseen by GCE Live. It involves shows at historic and notable venues including English Heritage’s 15,000-capacity Kenwood House on London’s Hampstead Heath and the 20,000-capacity Audley End House & Gardens in Essex. Acts to have previously played Heritage Live Shows include Tom Jones, Noel Gallagher, Madness and Boy George & Culture Club.

Williams’ show at the Royal Family’s Norfolk retreat is one of two major outdoor performances planned this summer, the other being a headline slot at Live Nation’s Isle of Wight Festival on 18 June

Cooper, a former music journalist who went on to work on tours by huge acts including Paul McCartney and Elton John, said, “It’s been an ambition of us all at Heritage Live to stage a concert for the legendary Robbie Williams and the thing about Robbie is that he keeps getting better and better. His 2022 Arena tour show was the best I’d ever seen him perform and for me he’s the best entertainer since Elvis.”