Max Fellows, former head of client services at experiential agency Clive, and co-founder of ELEVATE Mentoring, has been appointed as director of client services at MCI Experience, the experiential arm of events agency MCI. Fellows will support existing clients as well as developing new client relationships.

On his appointment, Fellows said: “MCI Experience does things differently and was created to better the current industry offering. It does this with a disruptive and forward-thinking mentality combined with the muscle and backing of an extensive MCI global group. Not only that, but all of those who join the business get a true opportunity to shape the company’s future and define its culture. That is hugely exciting.”

MCI UK & MCI Experience managing director, Kim Myhre, added: “We are really excited to welcome Max to the team – his industry experience and leadership will enable us to continue to build on the strong interdisciplinary, collaborative and creative culture that our clients value.

“His client services team has already demonstrated their ability to establish trusted partner relationships that have enabled our clients to design breakthrough marketing experiences.”