Stuart WoodThe London Bierfest, which kicks off today, will feature a delectable line-up of unlimited steins of Bitburger beer, traditional Bavarian cuisine and live entertainment.
Since its launch in 2003, the two-day Bavarian-style event has brought the spirit of the Munich Oktoberfest to London, as a team of Heidis, Helgas and Helmuts, all in traditional dress, serve thousands of revellers each day.
The London Bierfest 2018 will offer the ultimate Oktoberfest experience, with a unique evening of corporate entertaining, networking and team building.
A table includes an all-inclusive package of unlimited steins of Bitburger beer, wine and soft drinks, delicious platters of traditional German cuisine, full table service throughout the night and an action-packed programme of live performances.
These will include the return of the inimitable Miss Polly Rae, who will be keeping guests captivated with her array of aerialists, dancers and acrobats.
Stephen Flint Wood, SVP & managing director of arts & entertainment at IMG, said: “We are delighted that The London Bierfest is returning for its fifteenth successive year, offering such a unique, fun experience for corporate guests.
“The event provides a great opportunity to network in a relaxed atmosphere as Old Billingsgate Market is transformed into an Oktoberfest extravaganza.”
Bitburger, Germany’s number one draft beer, has come on board as the event’s partner for the eighth time. Its full portfolio of beers will be on offer, including Bitburger Premium Pilsner, Wernesgruner Pilsner, Kostritzer Schwarzbier, Benediktiner, Benediktiner Hell, Konig and Bitburger Drive.