Hugh N. Wilson & Emma K. Macdonald, Professors of Marketing at Warwick Business School, say 'investing in trust' is the key to marketing during a crisis...
Jonathan Berry, European Practice Director at Expressworks, offers some tips for working from home during the Covid-19 lockdown, and wonders if it will forever change the way we work....
Marketing director for Festicket, Luis Sousa, on why COVID-19 shouldn't stop brands from interacting with their fans.
As the coronavirus outbreak continues to ...
Mike Kill, CEO of the NTIA (Night Time Industry Association), has drawn up an action list of Government demands as the coronavirus crisis worsens:
Without an...
Jason Megson, managing director VP at George P. Johnson (GPJ) Experience Marketing, outlines his strategies for staff morale and 'progressive ways' to engage au...
The BVEP's vice chair Simon Hughes reflects on these unprecedented times, and how to move forward
“We have a simple message to all countries – test, test, te...
Conference News editor Martin Fullard takes stock of the current situation regarding Covid-19, and says the industry must band together to find the light at the end of the tunnel....
Yesterday's budget, as predicted, saw the Chancellor scrap the tax rebate for red diesel and Non-Road Machinery (NRM) vehicles. This means that, in 2023, fuel b...