Staging Connections has launched its new event app: Cumulus. The mobile app allows clients to create a tailored solution with a range of features to streamline their management process and maximise return on investment for their event.

Event information accessible on Cumulus includes venue details, floor plans, maps, event program, speaker biographies, transportation, sponsor information and exhibitor listings. The app is complimentary to all Staging Connections event services partners.

The 2018 Australasian Hotel Industry Conference and Exhibition (AHICE), in May 2018 was one of the debut events to utilise Cumulus. The app was central to the event providing attendees with the program, exhibitor listing, and enabling interactivity and feedback throughout every session at the event.

Lara Chrystal, marketing manager, Interpoint Events, a division of Intermedia, offered this testimonial: “We loved the new app because it provided a level of interactivity between the floor and the speakers never achieved before. It took audience engagement at our event to a new level.”

Tony Chamberlain, managing director, Staging Connections, said: “Cumulus empowers our clients to manage their own content and make changes instantly, so attendees always have the latest information.

“The app is completely customisable for the event’s styling and branding to be added to the design. This is a game-changer – we don’t charge our clients for Cumulus when they partner with us for event services, so every client has the opportunity to offer an exclusive app to their attendees.”