After successful runs in Qatar and Abu Dhabi for Disney Live! Mickey’s Music Festival, Showforce has won a four-year contract to continue delivering Disney’s live and ice shows over the next five years.
Disney Live! Mickey’s Music Festival took place 26 February – 2 March and featured 25 Disney characters, live music, flying carpets, acrobatics, magical transformations and underwater displays.
With this new contract, Showforce – along with Sports & Entertainment Solutions FZ LLC – will continue to deliver Disney Live! and Disney On Ice through 2019.
“This is a prestigious contract win for the Showforce team and we’re delighted to have the first couple of events successfully under our belts,” said Showforce chairman Ian Spendlove.
The Showforce team includes an international crew chief, stage crew, forklift drivers and front-of-house staff selling tickets and merchandising and helping guests to their seats, as well as wardrobe stylists and stage hands.
“Showforce truly understood our requirements and consistently went the extra mile to assist our in-house operations team,” said Ali Haidary, founder and CEO of Sports & Entertainment FZ LLC. “We’re all looking forward to working with the Showforce team over the next four years.”
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