Academy Music Group (AMG) has enlisted Adlib, the sound light and visual solutions company, to design and deliver a new, full touring specification audio system for its most recent venue acquisition, O2 Forum Kentish Town in North London.

The brief was to future-proof the venue’s technical infrastructure and give incoming productions the flexibility and facilities needed to stage world-class performances.

Liverpool based Adlib, have experience in live touring and venue installations which alongside detailed research, drove the specification of an L-Acoustics K2 loudspeaker system, DiGiCo consoles and Adlib’s latest MP5 wedges and side fills for the monitor system.

Adlib’s managing director Andy Dockerty and John Hughes led the initial discussions with AMG’s divisional managers Helen McGee and Steve Hoyland with newly appointed general manager, Eral Hassan and technical manager John Pinner, who have joined O2 Forum Kentish Town this year from London venues, The Garage and O2 Shepherd’s Bush Empire.

“We’ve listened to many promoters, sound engineers and production managers and wanted to invest in a first class system,” said AMG divisional manager, Helen McGee. “O2 Forum Kentish Town is a stunning art-deco theatre and a much-loved, major touring venue that attracts high profile, international artists, so we needed to invest in a completely new PA system that really is the best in class.

“It’s been another great experience working with Academy Music Group, and one that’s offered the chance to combine premium products in a powerful, practical and fantastic sounding solution at one of London’s premier venues,” said Hughes.